Blog
Working Together Works!
Developing a strategic partnership, Power Shift and Vermont Web Marketing decided to use each other’s strengths in order to strengthen themselves. The result makes sense for them, their existing clients, and new clients looking for a full-service experience.
What is a Responsive Website? And Why is it The Most Important Thing for Your Business
Responsive web design is a new approach to building websites. It’s about carefully crafting a website to be usable and aesthetically pleasing across a wide range of devices. Responsive websites use a fluid layout that adapts and responds to your user. Meaning that you are able to maintain one website that will serve all of your customers, no matter where or what they are viewing it on.
Social Media Development Strategies
Power Shift and the Vermont Retail Association are presenting a free public workshop titled “Social Media Development Strategies” on Wednesday, Nov. 7, from 8:30 to 10 a.m. at the Akeley Memorial Building, 67 Main St., Stowe.
Why Your Business Needs Content Marketing
Consumers are so used to advertisements that we have become adept at blocking them out. We can fast forward through commercials, flip past magazine advertisements and ad block every banner or button on the web.
What Makes an Awesome Website?
Last week we talked about some of the reasons you might want to redesign your website, but if you’re starting from scratch you might not know what makes an awesome website. Well this week we can elaborate on that subject.
5 Reasons Your Website Needs a Redesign
Every few years we refresh the Power Shift site. While this is a fun process that we love doing, it is also a time to refocus and make some decisions. We are not quite ready to reveal the new and improved Power Shift site, but we do want to share with you some reasons to redesign your website.
Are You Getting Buried in Search Results?
Google’s new search result algorithm could mean BIG changes for your business and its visibility
On April 21st of this year, Google made a major change to their search algorithm, which now favors responsive, mobile-friendly sites, and causes those that are not mobile-friendly to see a dip in their search rank. Sites that are mobile-friendly according to Google are seeing the flip side of this, and have potentially gained organic search rank.
Little River Hotglass
Little River Hotglass is a thriving business in the Stowe area. They handcrafted beautiful, one of a kind glass pieces. While they had great sales they were interested in growing their business online. Little River Hotglass already had an e-commerce store... so why wasn't it working? This is where Power Shift was able to step in and help.
Google tips and tricks
Here are a few fun Google tips and tricks to brighten up your Monday morning! Now go make Google do a Barrel Roll.
Content Marketing Strategy
Are you marketing your business effectively? Take a peek at this handy guide that outlines seven of the most important ideas in content marketing today.
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